What we're up to

Our favourite website in-jokes

Easter eggs. No, we're not talking about the chocolate variety. Hidden amongst some of the Internet's most popular websites are digital easter eggs – an intentional hidden message or inside joke waiting to be discovered. Here are five of our all-time favourites...

Google

The internet's favourite search engine loves an in-joke. Simply type in 'tilt' or 'do a barrel roll' and sit back and watch as the results animate. Try a search for recursion' to be left in an infinite loop, or if you're a fan of The Hitchiker's Guide to the Galaxy, search 'Answer to the life universe and everything' for a private LOL. If you're really bored at work, why not type in 'Atari Breakout' and then click the images tab to see what happens

Street view

Outside Earl's Court tube station sits a blue police box. If you visit the same location online using Google Map's Street View, you'll be transported inside the Dr Who Tardis

YouTube

Nestled amongst the endless cat videos is a tongue in-cheek reference to Star Trek. Search for 'Beam Me Up Scotty' and prepare to be teleported to your browser

IMDB

This site is a go-to for film buffs the world over. As well as general information about cast and crew and casual trivia, there are user ratings for each movie with a score out of ten. IMDB gives This Is Spinal Tap a score out of 11 as a nod to the infamous scene in the film itself

Vogue

From high fashion to high jinx: the Konami Code hails from the world of video games and can be applied to Vogue's website. Use your arrow keys to type in 'up up down down left right left right' and then 'B A' for a jurassic themed joke. 

More Articles

  • Why (VERY) good, editorially-driven digital content matters

    Talk is cheap so don't force customers to wade through digital bumph. Good quality, engaging editorial content it where it's at

    read more

  • Content marketing in 2017

    Email resurgence, the rise of virtual reality and paid promotion – 2017’s new wave of content marketing strategies

    read more

  • Five tech trends that will shape your content in 2015

    When looking for new ways to communicate with your audience, make sure you swat up on this year’s most innovative technology trends.

    read more